Google Gadgets & SEO

Hi, this is just an open letter to Google, Yahoo, MSN, and Ask spam teams.
I will be speaking in depth about SEO and widgets at a couple of upcoming conferences and highlighting some of the more “dangerous” behaviors that can lead to spam trouble within widgets.
I have sent an email to Matt Cutts and I hope he sees it […]

Jacqui Jones from Netconcepts asks some really great specific questions about the internet marketing side of gadgets. It is wonderful to hear people asking Google these marketing questions. This is an impressive interview, and gives a much needed overview of Google gadgets and their marketing value, and includes a thorough, simple explanation of Google gadget […]

Ivan Pope, the founder of Sniperoo is presenting the WidgetWebExpo in New York on June 16th and 17th. This conference is his American version of the Widgety Goodness conference that he ran in the UK.
Except this is bigger. Way bigger.
I will be participating with this conference in a few ways, and can’t give out concrete […]

There is a Google webmaster help group thread where Adam Lasnik links to the video below…

She discusses Google webmaster tools, and why she likes her job. Amanda is a very friendly person, and a great speaker. I met her at the Googleplex during a party, at the SEOmoz party, and I heard her speak at […]

Paid links are against the Google webmaster guidelines. Get used to it.
No matter how eloquently you moan about about it, you are still moaning. Get over it. I recommend (as I have for a long time) that you read the Google webmaster guidelines and understand them. Many things that you do every day are violating […]

This is my newest video for feedthebot.com where I explain the Google webmaster guidelines for new webmasters. This one explains what an If Modified Since header is.
One of the Google webmaster guidelines states…
“Make sure your web server supports the If-Modified-Since HTTP header. This feature allows your web server to tell Google whether your content has […]

Google provided the most specific and actionable guidance on purchasing paid links to date during the “Are Paid Links Evil?” session of SES.
I think this fact has been overlooked.
I have often been critical of the way that Matt Cutts has distributed information on “nofollow” and paid links in the past. It is hard to be […]

Update: Google has a new help page describing link schemes. 
When I am describing the Google webmaster guidelines, one of the most common questions I encounter is “What is a link scheme?” and also “What is a bad neighborhood?”
I explain both of these in my description of the guideline that mentions these terms…
To see more about […]

A couple things about the Google webmaster guidelines…
First off, Matt Cutts is asking for comments on how to improve the help documentation supporting the guidelines. Leave suggestions in the comments of his blog, or on the thread at Google webmaster help group about how to improve Google help documentation. There have been some great suggestions […]

Let me tell you the real news about the guidelines. No one else is.
Matt Cutts started out one of his SMX sessions in a wonderful way.
“Where,” Matt said, “is Pat?”
I raised my hand. He then told me and the SEO world that there was an update to the Google webmaster guidelines.
He lied.
There were two updates […]