Google Gadgets & SEO

This is my newest video for feedthebot.com where I explain the Google webmaster guidelines for new webmasters. This one explains what an If Modified Since header is.
One of the Google webmaster guidelines states…
“Make sure your web server supports the If-Modified-Since HTTP header. This feature allows your web server to tell Google whether your content has [...]

Google provided the most specific and actionable guidance on purchasing paid links to date during the “Are Paid Links Evil?” session of SES.
I think this fact has been overlooked.
I have often been critical of the way that Matt Cutts has distributed information on “nofollow” and paid links in the past. It is hard to be [...]

Update: Google has a new help page describing link schemes. 
When I am describing the Google webmaster guidelines, one of the most common questions I encounter is “What is a link scheme?” and also “What is a bad neighborhood?”
I explain both of these in my description of the guideline that mentions these terms…
To see more about [...]

A couple things about the Google webmaster guidelines…
First off, Matt Cutts is asking for comments on how to improve the help documentation supporting the guidelines. Leave suggestions in the comments of his blog, or on the thread at Google webmaster help group about how to improve Google help documentation. There have been some great suggestions [...]

Let me tell you the real news about the guidelines. No one else is.
Matt Cutts started out one of his SMX sessions in a wonderful way.
“Where,” Matt said, “is Pat?”
I raised my hand. He then told me and the SEO world that there was an update to the Google webmaster guidelines.
He lied.
There were two updates [...]

Matt announces the update to the Google webmaster guidelines. They are truly improved and more descriptive. I will have alot of work to do on Feedthebot now. From the quick little peeks I have been able to give to the new beefier Google Guidelines, they seem to rock. As a self described Google guideline [...]

Okay the web has been pooing itself over Universal Google and ignoring it’s little sister, Experimental.
Last week Google Labs offered up the new set of playthings they call Google Experimental. Here is an overview of the new things one can now do with Google.

I have a tool called Ask Google on one of my websites (feedthebot).
What this tool does is search all the different official Google resources. I would find myself sometimes wanting to cite something that Google had said, but couldn’t always remember where I had read it. I did not envision making money off this page, [...]

Two main things to say here, first off Matt Cutts has significantly updated his Reporting Paid Links post.
Secondly, The You&A session with Matt Cutts for SMX has been rescheduled for the morning of the first day. The Cuttletts need to set the alarm. See updated SMX agenda.
If you haven’t seen The Brief History of [...]

There is a thread going on at Webmasterworld that begins with a rant about how the Google webmaster guidelines are “not the same thing as “ethical SEO” and how Google in general is taking over the world.
As I have written the coolest, sexiest, and most comprehensive website about the Google guidelines ever, I feel obligated [...]